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Redesigned Web Site Showcases a Brickside’s
Quality Work and Craftsmanship

Well thought out, professionally constructed, and beautiful describe the work that Brickside Paving has done for over 20 years.  Balanced Interactive had the same goals in mind when redesigning Brickside’s web site.

The new site showcases the core brick and stone projects that account for most of Brickside’s business. Each project has its own page with an easy to use thumbnail gallery and slide show.  An automatic slide show on the home page draws customers in by showing a sample of the stunning work Brickside has done recently.

Much of the text of the previous site didn’t communicate the quality and craftsmanship of Brickside’s work.  It also did work well with the new site’s structure.  At Balanced Interactive’s recommendation, a professional copywriter collaborated with Brickside to develop new text for home page, about page and several other parts of the site.

The new site was also built to web development standards and optimized for web search engines.  The final result is a new web site that in Brickside’s owner describes as “Fantastic”.